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book		Advertising time on television : a review of the Advertising Time Standards / Australian Broadcasting Tribunal Canberra: Australian Government Publishing Service, 1987. Call No: 411.236(94) AUS Copy Management: 10/10/2012 Author: Armstrong, Mark -- James Bailey, Julie -- Perry, Russel Source: AT Place: Canberra Publisher: Australian Government Publishing Service PubDate: 1987 PhysDes: 199 pages in various pagings : illustrations ; 25 cm Subject: ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: A review on the rules governing advertising on Australian commercial television Contents: Contents -- Abbreviations -- Summary -- 1. Introduction -- 2. Decision and reasons : A. Public interest objectives -- B. Problems of the current rules -- C. Audience needs and research -- D. Options for reform -- E. Conclusions -- F. The future -- 3. The need for review -- 4. Viewpoints -- 5. The audience and the market -- 6. The commercial environment -- Appendices More info
book		American history, American television : interpreting the video past / edited by John E. O'Connor ; foreword by Erik Barnouw New York: Ungar, c1983. Call No: 45:93 OCO Author: O'Connor, John E Source: US Place: New York Publisher: Ungar PubDate: c1983 PhysDes: xliii, 420 p. : ill. ; 22 cm Series: Ungar film library Subject: HISTORY AND TV.USA; ALLEN, ROBERT; AMOS 'N' ANDY SHOW, THE [TV] (US, 1951-53); ETHNIC GROUPS AND TV; BRIAN'S SONG (US, Buzz Kulik, 1971); BUSH [GEORGE SNR.] ON TV; COLD WAR ON TV; COMEDY PROGRAMMES. USA; COMMERCIALS.TV.USA; KENNEDY FAMILY ON TV; MARTY (US, Delbert Mann, 1954); MILTON BERLE SHOW, THE (US, 1954-56); NEWS PROGRAMMES.USA; NIXON [RICHARD M.] ON TV; POLITICAL PERSONALITIES ON TV.USA; POLITICS AND TV. USA; ROOTS [TV] (US, 1977); SEE IT NOW [TV] (US, 1951-58); SOAP OPERAS. USA; YOU ARE THERE [TV] (US, Sydney Lumet, 1953-55) Notes: Includes index; Bibliography: p. 395-405 ISBN: 0804426686 : $13.50; 0804466211 (pbk.) : $7.95 LON: 2795583 More info
book		Attitudes to television : a survey of advertisers / Gillian Appleton Kensington, NSW North Sydney, NSW: Communications Law Centre, University of New South Wales Australian Film Commission, 1989. Call No: 49[659.1](94) APP Author: Appleton, Gillian CorpAuthor: Australian Film Commission; Communications Law Centre (N.S.W.) Place: Kensington, NSW North Sydney, NSW Publisher: Communications Law Centre, University of New South Wales Australian Film Commission PubDate: 1989 PhysDes: 32 pages ; 30 cm Subject: STATISTICS. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; AUDIENCE RESEARCH. AUSTRALIA; ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: "The Australian Film Commission (AFC) commissioned this research report to ascertain how the television advertising system operates, how advertisers, agency media buyers and stations relate to one another, and particularly to survey advertister's attitudes to issues, concerns and practices in the industry" -- from Summary of Report Notes: A report prepared for the Australian Film Commission by the Communications Law Centre ISBN: 0858237679 LON: 6585339 More info
journal article		Awards in Lumiere (November-December 1970) vol.1 iss.6 p.40-45 PhysDes: Article Subject: AUSTRALIAN FILM INSTITUTE AWARDS; INDUSTRY, FILM. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: Report and list of films, television shows, and commercials that received awards at the November 1970 A.F.I. Awards. More info
Yet to catalogue book		The best thing on television : commercials / Jonathan Price Middlesex: Penguin Books, 1978. Author: Price, Jonathan Source: UK Place: Middlesex Publisher: Penguin Books PubDate: 1978 PhysDes: [vii] 184 p. : ill ; 28 cm Subject: COMMERCIALS, TV ISBN: 0140050043 Donation: donated by the family of Wayne Levy, 2006 More info
book		Broadcasting in Australia 1989 : the second annual review of the industry by the Australian Broadcasting Tribunal North Sydney, N.S.W.: Australian Broadcasting Tribunal, 1988-1992. Call No: 201(94) AUS "1989" CorpAuthor: Australian Broadcasting Tribunal Place: North Sydney, N.S.W. Publisher: Australian Broadcasting Tribunal PubDate: 1988-1992 PhysDes: 4 v. : ill. (some col.), maps ; 25-35 cm Subject: BROADCASTING. AUSTRALIA; TELEVISION. AUSTRALIA; INDUSTRY, TELEVISION. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; MEDIA AUSTRALIA; COMMERCIAL TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; RADIO AND TV. AUSTRALIA Summary: Overarching report by the Australian Broadcasting Tribunal on Australia's broadcasting industries in 1989. Includes: statistical analysis of television and radio programming and audiences, financial results of tv and radio in the commercial and public sectors, owners of Australia's media groups, broadcaster locations and licensees. Notes: Subtitle varies ISSN: 1034-8689 LON: abn89174413; 6490748 6176346 Donation: Jock Given Contents: Foreward / Peter Westerway -- Issues in broadcasting: a turbulent end to the eighties -- The Tribunal: guardian of the public interest -- Programming: the anatomy of the nation -- Financial results: who made the money? -- Ownership and control: the media baron's -- Location of services: covering the country -- Licensing: the sitting tenants -- The national broadcasters - The ABC and SBS More info
Yet to catalogue book		Broadcasting in Australia 1990 : the ... yearly review of the industry by the Australian Broadcasting Tribunal North Sydney, N.S.W.: Australian Broadcasting Tribunal, 1988-1992. Call No: 260(94) AUS "1990" CorpAuthor: Australian Broadcasting Tribunal Place: North Sydney, N.S.W. Publisher: Australian Broadcasting Tribunal PubDate: 1988-1992 PhysDes: 4 v. : ill. (some col.), maps ; 25-35 cm Subject: BROADCASTING. AUSTRALIA; TELEVISION. AUSTRALIA; INDUSTRY, TELEVISION. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; MEDIA AUSTRALIA; COMMERCIAL TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; PAY TV. AUSTRALIA; RADIO AND TV. AUSTRALIA Notes: Subtitle varies ISSN: 1034-8689 LON: abn89174413; 6490748 6176346 Contents: Foreward / Peter Westerway -- Broadcasting issues -- The Tribunal: regulating the public interest -- Television Programming: on-screen happenings -- Children's television: Kid's stuff of the box -- Radio programming: Sound practice -- Financial results: TV and radio profits slump -- Ownership and control: television receivers move in -- Location of services: coast to coast -- Licensing: the licence holders -- the national broadcasters: The ABC and SBS -- Index More info
book		Broadcasting in Australia 1992 : the ... yearly review of the industry by the Australian Broadcasting Tribunal North Sydney, N.S.W.: Australian Broadcasting Tribunal, 1988-1992. Call No: 260(94) AUS "1992" CorpAuthor: Australian Broadcasting Tribunal Place: North Sydney, N.S.W. Publisher: Australian Broadcasting Tribunal PubDate: 1988-1992 PhysDes: 4 v. : ill. (some col.), maps ; 25-35 cm Subject: BROADCASTING. AUSTRALIA; TELEVISION. AUSTRALIA; INDUSTRY, TELEVISION. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; MEDIA AUSTRALIA; COMMERCIAL TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; PAY TV. AUSTRALIA; RADIO AND TV. AUSTRALIA Summary: Overarching report by the Australian Broadcasting Tribunal on Australia's broadcasting industries in 1989. Includes: statistical analysis of television and radio programming and audiences, financial results of tv and radio in the commercial and public sectors, owners of Australia's media groups, broadcaster locations and licensees. Notes: Subtitle varies ISSN: 1034-8689 LON: abn89174413; 6490748 6176346 Contents: Foreward / Peter Webb-- Broadcasting issues: the banks take 7 & 10 -- The Tribunal: the broadcasting regulator -- Television Programming: entertainment information and relaxation -- Children's television: Kidz TV -- Radio programming: Gold format dominates again -- Financial results: TV and radio both post losses -- Ownership and control: Black, Packer, Tourang & Fairfax -- Location of services: across this wide brown land -- Licensing: providing a service-- the national broadcasters: The ABC and SBS -- Index of tables and illustrations More info
journal article		Commercials in Lumiere (January-February, 1972) iss.13 p.34 PhysDes: Article Subject: ADVERTISING. AUSTRALIA; AUSTRALIAN FILM INSTITUTE; AUSTRALIAN FILM INSTITUTE AWARDS; COMMERCIALS, TV. AUSTRALIA Summary: Discusses the creation and reception of Ansett Airlines commercial "We Know About Flight" which one the commercial category in the 1970 Australian Film Institute Awards More info
subject clippings file		COMMERCIALS, TV Call No: SUBJECT CLIPPINGS FILE PhysDes: Clippings Subject: COMMERCIALS, TV More info
subject clippings file		COMMERCIALS, TV. AUSTRALIA Call No: SUBJECT CLIPPINGS FILE PhysDes: Clippings Subject: COMMERCIALS, TV. AUSTRALIA More info
journal article		Darling mixes mediums to lift the grade in Encore (July 2000) vol.18 iss.6 p.24 Author: Harty, Jason PhysDes: Article; Illustration(s) Subject: DARLING, JEFF; CINEMATOGRAPHY. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: Director/cinematographer Jeff Darling discusses his work on 2 recent TV commercials he worked on. More info
journal article		Feature - digital effects in Encore (Feb 2000) vol.18 iss.1 p.21-30 Author: Harty, Jason; Jacobs, Heather PhysDes: Article; Illustration(s) Subject: DIGITAL TECHNOLOGY. AUSTRALIA; SPECIAL EFFECTS. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; ANIMAL LOGIC; ROUND THE TWIST [TV] (AT, 1988-) Summary: This feature covers current developments in the area of digital effects, in television commercials, music clips, feature films and television series. More info
journal article		I feel like a blokey ID or two : beer ads, masculinity and Australian identity in Metro education (1998) iss.16 p.15-19 Author: Roxburgh, Mark PhysDes: Article; Illustration(s); Bibliography Subject: COMMERCIALS, TV. AUSTRALIA; NATIONAL IDENTITY AND TV. AUSTRALIA; MEN ON TV. AUSTRALIA Summary: Roxburgh examines several beer commercials to demonstrate that their representations of masculinity are almost exclusively patriarchal and Anglo. More info
journal article		Film & T.V. awards 1971 in Lumiere (November-December 1971) iss.12 p.40-41 PhysDes: Article Subject: AUSTRALIAN FILM INSTITUTE AWARDS; HOMESDALE (AT, Peter Weir, 1971); INDUSTRY, FILM. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: List of winning Australian film, television programmes, and commercials at the 1971 AFI Film and Television Awards, with Weir's HOMESDALE winning the Grand Prix. More info
book		Foreign content in television advertisements / ... prepared by ... Mervyn Smythe [North Sydney, N.S.W.]: Australian Broadcasting Tribunal, Australian Content Inquiry, 1989. Call No: 205.36(94) SMY ABT ACI "1987/8/9" Author: Smythe, Mervyn CorpAuthor: Australian Broadcasting Tribunal. Australian Content Inquiry Place: [North Sydney, N.S.W.] Publisher: Australian Broadcasting Tribunal, Australian Content Inquiry PubDate: 1989 PhysDes: 138 p. Series: Discussion Paper (Australian Broadcasting Tribunal. Australian Content Inquiry) Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA LON: abn89179232; 6500375 More info
book		Framing culture : criticism and policy in Australia / Stuart Cunningham North Sydney: Allen & Unwin, 1992. Call No: 401.1(94) CUN Author: Cunningham, Stuart Place: North Sydney Publisher: Allen & Unwin PubDate: 1992 PhysDes: xv, 204 p. ; 22 cm Series: Australian cultural studies Subject: NATIONAL CONTENT. AUSTRALIA; CULTURE AND THE CINEMA. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; PAY TV. AUSTRALIA; VIOLENCE ON TV. AUSTRALIA; GOVERNMENT CONTROL. AUSTRALIA; STATE AND THE CINEMA. AUSTRALIA; AUSTRALIAN BROADCASTING TRIBUNAL Notes: Includes index; Bibliography: p. 183-195 ISBN: 1863731725 (pbk.) LON: 11474793 More info
journal article		From storyboard to screen in Metro Education (1997) iss.11 p.8-12 Author: Treuen, Marianne PhysDes: Article; Illustration(s) Subject: STORY BOARDS; ART DIRECTION; PRODUCTION; COMMERCIALS, TV. AUSTRALIA Summary: Summary of paper presented by art director Peter Perry in which he described in detail the storyboarding process for filming a commercial for Foster's Light Ice. More info
book		High anxiety : catastrophe, scandal, age & comedy / Patricia Mellencamp Bloomington: Indiana University Press, 1992. Call No: 632.46 MEL Author: Mellencamp, Patricia Place: Bloomington Publisher: Indiana University Press PubDate: 1992 PhysDes: xvi, 414 p. : ill. ; 25 cm Series: Arts and politics of the everyday Subject: POPULAR CULTURE AND TV; IMPERIALISM AND TV; COMMERCIALS, TV; GOVERNMENT CONTROL. USA; PSYCHOANALYSIS AND TV; DISASTERS ON TV; LAWSUITS; NARRATIVE IN TV; SEX AND TV; SITUATION COMEDY; GULF WAR ON TV; WOMEN ON TV; TALK SHOWS. USA; RIVERA, GERALDO; DURAS, MARGUERITE; BALL, LUCILLE; BENSON, SUSAN PORTER; RIVERS, JOAN; ARNOLD, ROSEANNE; BURNS, GEORGE; DONAHUE, PHIL; FAGIN, STEVE; WAGNER, JANE; EVIL ANGELS (AT, Fred Schepisi, 1988); GEORGE BURNS AND GRACIE ALLEN SHOW, THE [TV] (US, 1950-1958?); ETERNAL FRAME [MM] (US, 1975?); OPRAH WINFREY SHOW, THE [TV] (US, 1986- ); ROSEANNE [TV] (US, 1988- ); TWIN PEAKS [TV] (US, David Lynch & others, 1990-1991); YOUNG AND THE RESTLESS, THE [TV] (US, 1973- ); MURDER, SHE WROTE [TV] (US, 1984- ); MAJOR DAD [TV] (US, 1989- ); I LOVE LUCY [TV] (US, 1951-57); CURRENT AFFAIR, A [TV] (US, 1986- ) Notes: Includes bibliographical references (p. [381]-408) and index ISBN: 0253207355 (pbk.); 0253337445 (alk. paper) LON: 8666545 More info
journal article		Iain Mackenzie in Australian Cinematographer (June 2013) iss.58 p.10-19 Author: Marks, Dick PhysDes: Article Subject: CINEMATOGRAPHY. AUSTRALIA COMMERCIALS, TV; MACKENZIE, IAIN Summary: Interview with Iain Mackenzie, discussing his international career filming television commercials Notes: Interview More info
book		Investigation. Loudness of advertisements on commercial television. report / Australian Broadcasting Authority [Sydney]: Australian Broadcasting Authority, 2002. Call No: 205.2 (94) ABA Source: AT Place: [Sydney] Publisher: Australian Broadcasting Authority PubDate: 2002 PhysDes: 38 pages ; 30 cm Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; STATE AND TV. AUSTRALIA Summary: This report discusses the issue of loudness of advertisments on commercial televison relative to adjacent programming More info
book		The looking glass world of nonfiction TV / by Elayne Rapping Boston, MA: South End Press, 1987. Call No: 762 RAP Author: Rapping, Elayne, 1938 Edition: 1st ed Place: Boston, MA Publisher: South End Press PubDate: 1987 PhysDes: 201 p. ; 23 cm Subject: NON-FICTION PROGRAMMES; NEWS PROGRAMMES; FILMS MADE FOR TV; COMMERCIALS, TV; TALK SHOWS; SERIALS; GAMES SHOWS; DOCUMENTARIES; MUSIC TELEVISION; MURROW, EDWARD R.; [SIXTY] 60 MINUTES [TV] (US, 1968-); ROOTS [TV] (US, 1977); ROBERT KENNEDY & HIS TIMES (US, Marvin J. Chomsky, 1985) Notes: Includes index; Bibliography: p. 191-198 ISBN: 0896082822; 0896082814 (pbk.) LON: 4914256 More info
journal article		Milo drives US car commercials in Encore (12 Mar, 1999) vol.17 iss.4 p.22 Author: Mooney, Jacqueline PhysDes: Article; Illustration(s) Subject: CINEMATOGRAPHY. AUSTRALIA; MOTION CONTROL; COMMERCIALS, TV Summary: Visual effects company Photon vfx has used its Milo control rig to film commercials for a US car company. More info
book		Mumbrella creative agency review 2011 / Editor: Robin Hicks Sydney: Focal Attractions P/L, 29 August 2011. Call No: 058.7(94)MUM CorpAuthor: Focal Attractions Place: Sydney Publisher: Focal Attractions P/L PubDate: 29 August 2011 PhysDes: 146 p. : illus. ; 21 x 30 cm Subject: ADVERTISING. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA ISBN: 9780987181107 More info
newspaper article		Opening Origin ad slots sold out in The Australian (30/05/2016) p.26 Call No: SUBJECT CLIPPINGS FILE; SPORT ON TV. AUSTRALIA Author: Mitchell, Jake PhysDes: Clippings File Article Subject: SPORT ON TV. AUSTRALIA; SPORT AND TV. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: The National Rugby League has sold its adverting for the first State of Origin match, with 30 second ad slots sold for $145,000. Discussion about the importance of marquee live sport events for networks to sell to advertisers More info
book		The Polity reader in cultural theory Cambridge [England]: Polity Press, 1994. Call No: 62(04) POL Place: Cambridge [England] Publisher: Polity Press PubDate: 1994 PhysDes: 307 p. ; 23 cm Subject: POPULAR CULTURE AND THE CINEMA; CULTURE AND THE CINEMA; POSTMODERNISM AND THE CINEMA; MODERNISM AND THE CINEMA; SEMIOLOGY; STAR SYSTEM; COMMERCIALS, TV; CHILDREN AND THE CINEMA; SOAP OPERAS; MONROE, MARILYN; BARTHES, ROLAND; ADORNO, THEODOR W.; Baudrillard, Jean; SAUSSURE, FERDINAND DE; OMEN, THE (US, Richard Donner, 1976); EXORCIST, THE (US, William Friedkin, 1973) Notes: Thirty papers; Includes bibliographical references and index ISBN: 0745612075; 0745612083 (pbk.) LON: bnb74561207; 10481206 More info
book		Prime-time America : life on and behind the television screen / Robert Sklar New York: Oxford University Press, 1980. Call No: 412 SKA Author: Sklar, Robert Place: New York Publisher: Oxford University Press PubDate: 1980 PhysDes: xi, 200 p., [4] leaves of plates : ill. ; 22 cm Subject: SITUATION COMEDY; CRITICISM; VIOLENCE ON TV; COMMERCIALS, TV; ETHNIC GROUPS AND TV; SOCIETY ON TV; CLASS ON TV; SEX ON TV; CHILDREN'S TELEVISION WORKSHOP; SANDRICH, JAY; LOU GRANT [TV] (US, 1977-82); SCARLETT LETTER, THE [TV] (US, Rick Hauser, 1979); REAL PEOPLE [TV] (US, 1979); FRIENDLY FIRE [ABC THEATRE: FRIENDLY FIRE] [TV] (US, 1979); ROOTS: THE NEXT GENERATION [TV] (David Wolper, 1979); MARY TYLER MOORE SHOW, THE [TV] (US, 1970-77?) ISBN: 0195027655 : $15.95 LON: 1677348 More info
book		Queensland images : in film and television / edited by Jonathan Dawson and Bruce Molloy St. Lucia, Qld.: University of Queensland Press, 1990. Call No: 71(943) QUE Copy Management: Copy 1; Copy 2 Author: Dawson, Jonathan; Molloy, Bruce Place: St. Lucia, Qld. Publisher: University of Queensland Press PubDate: 1990 PhysDes: xii, 180 p., [16] p. of plates : ill., ports. ; 22 cm Subject: INDEPENDENT PRODUCTION. AUSTRALIA: QUEENSLAND; COMMERCIALS, TV. AUSTRALIA: QUEENSLAND; MYTH AND THE CINEMA. AUSTRALIA: QUEENSLAND; DOCUMENTARIES. AUSTRALIA QUEENSLAND; INDUSTRY, FILM. AUSTRALIA : QUEENSLAND; SOCIETIES, FILM. AUSTRALIA: QUEENSLAND; QUEENSLAND; AUSTRALIAN BROADCASTING CORPORATION; QUEENSLAND FILM CORPORATION; MCKIMMIE, JACKIE; BURNE, GEORGE; BANNAH, MAX; MORRIS, MONTY; MARKS, DICK; BUDDIES (AT, Arch Nicholson, 1983); COOLANGATTA GOLD, THE (AT, Igor Auzins, 1984); MISSION: IMPOSSIBLE [TV] (US, 1966-73, 1988-); CANE TOADS : AN UNNATURAL HISTORY (AT, Mark Lewis, 1987); SONS OF MATTHEW (AT, Charles Chauvel, 1949) Notes: Bibliography: p. [177]-180 ISBN: 070222331X (pbk.) : $24.95 LON: abn90164773; 7319368 More info
journal article		Sounds Like M & A in Lumiere (March-April 1971) iss.8 p.6-10 PhysDes: Article Subject: ADVERTISING. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: Article featuring Jim Walpole, Peter Clark and Allan Johnston discussing the use of sound in advertising, using three specific examples. This edition of Lumier includes a Mono 33 1/3 R.P.M. single record entitled 'Sounds Like M & A'. More info
journal article		Television Awards in Lumiere (December, 1972) iss.19 p.38 PhysDes: Article Subject: INDUSTRY, TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: List of the 1972 television shows and commercial awards. More info
book		Television mythologies : stars, shows & signs / edited by Len Masterman London London New York: Comedia Pub. Group/MK Media Press M. Boyars, 1984. Call No: 62 MAS Author: Masterman, Len Place: London London New York Publisher: Comedia Pub. Group/MK Media Press M. Boyars PubDate: 1984 PhysDes: 143 p. : ill. ; 23 cm Series: Comedia series ; no. 24 Subject: CRITICISM, TV. UK; GAMES SHOWS; OLYMPICS ON TV; COMMERCIALS, TV; SOAP OPERAS. UK Notes: Includes bibliographies ISBN: 0906890551; 090689056X (pbk) LON: bnb90689055; 3403037 URL status: URL: 'http://-' Checked: 31/08/2021 12:39:06 PM Status: Error Details: Failed to send HTTP request (WinHttpSendRequest) More info
journal article		Telly tubbies : is television making our kids tubby? in Australian Screen Education (1999) iss.20/21 p.30-33 Author: Corboy, Denise PhysDes: Article; Illustration(s) Subject: CHILDREN, EFFECTS OF TV ON. AUSTRALIA; COMMERCIALS, TV Summary: RMIT's Department of Human Movement Science's study of flexibility, height and weight in 2000 children indicates that children are gaining weight due to watching television and eating junk food. Children are exposed to a lot of commercials for junk food. More info
newspaper article		TubeMogul to automate sales in The Australian [Business News] (24/03/2015) p.21 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: Sinlcair, Lara PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; TUBEMOGUL; ADAPTV Summary: New method of planning and purchasing advertising for the television, online, and mobile environments is being launched in mid-2015 by the company TubeMogul. More info
newspaper article		TV shows 'not at our best': Worner in The Australian (01/12/2016) p.252 Call No: SUBJECT CLIPPINGS FILE; THINKTV Author: Mitchell, Jake PhysDes: Clippings File Article Subject: COMMERCIAL TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; THINKTV Summary: Report on the commercial TV industry body ThinkTV and their efforts to promote the value of advertising on Australian TV and their dislike of internet based advertising. Quotes from Seven West Media, Foxtel, Nine Entertainment More info
Levy Collection book		Understanding advertising : an Australian guide / Kenneth Fowles and Norman Mills (eds) Sydney: University of New South Wales Press, 1981. Call No: 49[659.1](94) UND Edition: revised edition Source: AT Place: Sydney Publisher: University of New South Wales Press PubDate: 1981 PhysDes: 182 pages : illustrations ; 22 cm Series: Tafe educational books Subject: ADVERTISING; ADVERTISING. AUSTRALIA; ADVERTISING IN CINEMAS; COMMERCIALS, TV. AUSTRALIA; LEGISLATION. AUSTRALIA Summary: "Understanding Advertising is a uniquely Australian view of advertising and following the successful first edition, has been expanded and completely revised. It covers a broad range of topics, contributed by acknowledged leaders of the industry, and aims to present in an uncomplicated and readable form, the questions most asked by those who need to understand advertising." -- BOOK BLURB ISBN: 086840248 Donation: donated by the family of Wayne Levy, 2006 Contents: Introduction / Kenneth Fowles -- Advertising: an introduction / Andrew Caro -- Where the money goes / Peter M. Long -- What is an advertising agency? / Christopher Cross -- Who accepts responsibility? / Kevin J. Luscombe -- Deciding how much to spend / Stanley Whittington -- Choosing the medium / Geoffrey Latimer -- Specialised advertising / Jay Shimmin -- Measuring how many read, see or listen / Ian Muir -- What to say / Bruce Harris -- How to say it / Bruce Jarrett -- Producing the advertisement / Brian Ahearn -- Testing the advertisement / D.M. Jones -- What can advertising achieve? / Hugh Mackay More info
newspaper article		Using TV ads to sell ads for TV in Sydney Morning Herald (02/12/2016) p.21 Call No: SUBJECT CLIPPINGS FILE; THINKTV Author: Battersby, Lucy PhysDes: Clippings File Article Subject: COMMERCIALS, TV. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; THINKTV Summary: Report on ThinkTV, the Australian commercial TV industry body that is promoting the benefits of advertising on television instead of the internet Notes: similar article in the Canberra Times p. 40, More info

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