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newspaper article		The 10 ads that Australians hate the most in The Age (08/07/2016) p.3 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING STANDARDS. AUSTRALIA Author: Arlington, Kim PhysDes: Clippings File Article Subject: ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA Summary: Report on the Australian advertisements that elicted complaints from the public and the comments from the Advertising Standards Bureau More info
newspaper article		Actron Air falls foul of advertising watchdog for 'racist' ari conditioning ads in Smart Company (07/04/2015) p.1 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING STANDARDS. AUSTRALIA Author: SmartCompany PhysDes: Clippings File Article Subject: ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA Summary: Actron have made a commercial that requires changes due to omplaints made to the Advertising Standards Board. More info
newspaper article		Ads blamed for rise in female gamblers in Sydney Morning Herald (11/12/2017) p.2 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: Toscano, Nick PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA Summary: Australian gambling advertising prominently featuring women and promoting betting odds on popular TV shows like The Bachelorette could be changing female attitudes to betting, researchers say. More info
book		Advertising expenditure in Australia (1959) / George Patterson Pty. Ltd., Melbourne Melbourne: George Patterson Pty. Ltd, 1960. Call No: 411.236(94) GEO Author: George Patterson Pty. Ltd Source: AT Place: Melbourne Publisher: George Patterson Pty. Ltd PubDate: 1960 PhysDes: 15 pages ; 26 cm Subject: ADVERTISING. AUSTRALIA; ADVERTISING. TV. AUSTRALIA Summary: Report by the George Patterson advertising company outlining the estimated expenditure on advertising throughout Australia for 1959. Report is broken up by television, radio, and print expenditures, with an estimated 10 million pounds being spent on television overall More info
book		Advertising time on television : a review of the Advertising Time Standards / Australian Broadcasting Tribunal Canberra: Australian Government Publishing Service, 1987. Call No: 411.236(94) AUS Copy Management: 10/10/2012 Author: Armstrong, Mark -- James Bailey, Julie -- Perry, Russel Source: AT Place: Canberra Publisher: Australian Government Publishing Service PubDate: 1987 PhysDes: 199 pages in various pagings : illustrations ; 25 cm Subject: ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: A review on the rules governing advertising on Australian commercial television Contents: Contents -- Abbreviations -- Summary -- 1. Introduction -- 2. Decision and reasons : A. Public interest objectives -- B. Problems of the current rules -- C. Audience needs and research -- D. Options for reform -- E. Conclusions -- F. The future -- 3. The need for review -- 4. Viewpoints -- 5. The audience and the market -- 6. The commercial environment -- Appendices More info
subject clippings file		ADVERTISING. TV Call No: SUBJECT CLIPPINGS FILE PhysDes: Clippings Subject: ADVERTISING. TV More info
subject clippings file		ADVERTISING. TV. AUSTRALIA Call No: SUBJECT CLIPPINGS FILE PhysDes: Clippings Subject: ADVERTISING. TV. AUSTRALIA More info
newspaper article		Analysts add to sense of doom as advertising dries up in The Australian (5/06/2017) p.23 Author: Bingemann, Mitchell PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIAL TV. AUSTRALIA Summary: Advertising revenue for newspapers and free-to-air television will collapse by more than $1.6 billion over the next four years as Facebook and Google extend their dominance of digital media, figures show. Newspapers will lose $850 million in ad spend by 2021 in a move that further underlines why corporate chiefs in the media industry argue that the sector needs urgent reforms to overhaul regulations introduced in a pre-internet era. More info
newspaper article		Another stage in the dramatic life of Ruben Guthrie's tortured adman in The Australian (15/07/2015) p.15 Call No: TITLE CLIPPINGS FILE; RUBEN GUTHRIE (AT, Brendan Cowell, 2015) Author: Bodey, Michael PhysDes: Clippings File Article Subject: COWELL, BRENDAN; ADVERTISING. TV. AUSTRALIA; RUBEN GUTHRIE (AT, Brendan Cowell, 2015) More info
book		Attitudes to television : a survey of advertisers / Gillian Appleton Kensington, NSW North Sydney, NSW: Communications Law Centre, University of New South Wales Australian Film Commission, 1989. Call No: 49[659.1](94) APP Author: Appleton, Gillian CorpAuthor: Australian Film Commission; Communications Law Centre (N.S.W.) Place: Kensington, NSW North Sydney, NSW Publisher: Communications Law Centre, University of New South Wales Australian Film Commission PubDate: 1989 PhysDes: 32 pages ; 30 cm Subject: STATISTICS. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; AUDIENCE RESEARCH. AUSTRALIA; ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: "The Australian Film Commission (AFC) commissioned this research report to ascertain how the television advertising system operates, how advertisers, agency media buyers and stations relate to one another, and particularly to survey advertister's attitudes to issues, concerns and practices in the industry" -- from Summary of Report Notes: A report prepared for the Australian Film Commission by the Communications Law Centre ISBN: 0858237679 LON: 6585339 More info
book		Australian commerical television : 1986-1995 Canberra: Australian Government Publishing Service, 1996. Call No: 201.3(94) AUS Source: AT Place: Canberra Publisher: Australian Government Publishing Service PubDate: 1996 PhysDes: xxi, 206 pages ; 25 cm Series: Bureau of Transport and Communications Economics; report 93 Subject: INDUSTRY, TV. AUSTRALIA; OWNERSHIP TV. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; COMMERCIAL TV. AUSTRALIA Summary: This report addressses the structure and financial performance of the commerical television industry over the past decade. It complements BTCE's 1993 Report 83 Elements of Broadcasting Economics which dealt with general economic aspects of broadcasting and the performance of commercial radio. It is hoped that the information in this report will provide useful background to the contemporary reviews of television policies under section 215 of the Broadcasting Services Act 1992 -- taken from Foreward ISBN: 0644362979 ISSN: 10344152 Contents: Foreword -- Abstract -- Executive summary -- Overview of commercial television -- Ownership and control of Australian commercial television -- A financial analysis of commercial television -- Determinants of television advertising revenue -- Television programming -- Appendix: Data underlying the financial analysis in chapter 2, An econometric model of television advertising demand -- References -- Abbreviations More info
book		The best thing on TV : commercials / Jonathan Price New York: Penguin Books, 1978. Call No: 765.2 PRI Author: Price, Jonathan, 1941 Source: US Place: New York Publisher: Penguin Books PubDate: 1978 PhysDes: 184 p. : ill. ; 28 cm Subject: ADVERTISING. TV ISBN: 0140050043 More info
newspaper article		Big sport, great outdoors boost advertisers' spending in The Australian (17/11/2015) p.21 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: Mitchell, Jake PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIAL TV. AUSTRALIA Summary: Report on the state of advertising on the Australian commercial networks, with the Seven network with the highest percentage, closely followed by Nine More info
book		Broadcasting bounces back ; A financial evaluation of Australian commercial metropolitan television : Part 1 Industry Overview June 1993 / Principal author : Bob Peters; Co-author and research co-ordinator : Peter Leigh Melbourne: ANZ McCaughan, 1993. Call No: 203(94) PET Author: Peters, Bob -- Leigh, Peter Source: AT Place: Melbourne Publisher: ANZ McCaughan PubDate: 1993 PhysDes: 78, A-11.2 pages Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIAL TV. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; INVESTING. AUSTRALIA; PAY TV. AUSTRALIA Summary: Report on the Australian commercial television industry that suggests strong financial growth. Considers advertising volitility and the arrival of pay tv Contents: Executive summary -- Introduction -- Industry description -- Ratings, programming, and strategies -- Financial performance -- Corporate profiles -- Future prospects -- Appendices -- Australian advertising expenditures sector shares of total expenditure 1961-1991 -- Metroploitan commercial television analysis of top 25 product categories 1981-1991 -- Regression analysis summary and projections total and television advertising expenditure growth versus gross domestic product growth 1962-1991 -- Metropolitan television ratings shares by market and channel 1983 to 1992 -- Metropolitan commercial television analysis of programming by type and origin: all Sydney commercial stations during 1991 -- Metropolitan commercial television stations ultimate or effective owners or controllers from 1 January 1983 to 1 June 1993 -- Metropolitan commercial television comparison of advertising revenue growth and gross domestic product growth 1970/71 to 1991/92 -- Metropolitan commercial television summary of financial performance 1970/71-1991/92 -- Australian commercial television historical profit margins 1957/58 to 1991/92 -- Metropolitan commercial television summary of network financial performance on a four market basis 1987/88 to 1991/92 -- Metropolitan commercial television network's share ofd revenue on a four market basis 1987/88 to 1991/92 More info
newspaper article		CBD : Goodbye to Yellow Brick Road: Nah! in The Age (03/08/2015) p.22 Call No: TITLE CLIPPINGS FILE; CELEBRITY APPRENTICE AUSTRALIA [TV] (AT, 2011) Author: Kruger, Colin PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; CELEBRITY APPRENTICE AUSTRALIA [TV] (AT, 2011) Summary: Report on the investment by Yellow Brick Road into the TV show CELEBRITY APPRENTICE AUSTRALIA and the appearance of Yellow Brick Road's chief Mark Bouris on the show More info
book		Children's television: an analysis of programming and advertising / Francis Earle Barcus with Rachel Wolkin New York: Praeger, 1977. Call No: 412.053.2 BAR Author: Barcus, Francis Earle; Wolkin, Rachel Source: US Place: New York Publisher: Praeger PubDate: 1977 PhysDes: xxvii, 218 p. ; 24 cm Series: Praeger special studies in US economic, social and political issues Subject: CHILDREN AND TV; CHILDREN, EFFECTS OF TV ON; CHILDREN, EFFECTS OF TV ON. USA; ADVERTISING. TV; ADVERTISING. USA; VIOLENCE ON TV; ETHICS AND TV; RACIAL PROBLEMS AND TV; RACIAL STEREOTYPES ON TV; SEX ON TV Summary: This report looks at television programming for children and examines such issues as violence, value systems, advertising, racial and sexual roles and also interpersonal roles. It looks at the change in trends over time and is intended to be a starting point for more detailed analysis by young scholars in this area of research. Notes: Includes bibliographical references ISBN: 02755232107 More info
book		Commentary on the Australian Broadcasting Tribunal's Children's Program Committee draft children's television program, advertising and drama program standards / Federation of Australian Commercial Television Stations Sydney: Federation of Australian Commercial Television Stations, 1982. Call No: 205.1-053.2 FED Author: Federation of Australian Commercial Television Stations Place: Sydney Publisher: Federation of Australian Commercial Television Stations PubDate: 1982 PhysDes: 46 p. : appendices ; 30 cm Subject: ADVERTISING. CHILDREN; ADVERTISING. TV. AUSTRALIA; Australian Broadcasting Tribunal; CHILDREN AND TV. AUSTRALIA; CHILDREN, EFFECTS OF TV ON. AUSTRALIA; CHILDREN, PROGRAMMES FOR. AUSTRALIA; FEDERATION OF AUSTRALIAN COMMERCIAL TELEVISION STATIONS; PRODUCTION, TV. AUSTRALIA Summary: Paper contains the Federation of Commercial Television Stations criticisms of the Australian Broadcasting Tribunal's recommended changes to the advertising and programming content of children's television. More info
book		Compulsive viewing / Gerald Stone Ringwood, Victoria: Penguin, 2001. Call No: 19NIN STO Author: Stone, Gerald Source: AT Place: Ringwood, Victoria Publisher: Penguin PubDate: 2001 PhysDes: 536 p., 32 p. plates : ill. ; 21 cm Subject: NINE NETWORK; NEWS PROGRAMMES. AUSTRALIA; CURRENT AFFAIRS PROGRAMMES. AUSTRALIA; ADVERTISING. TV; NATIONAL CONTENT. AUSTRALIA; PACKER, KERRY ISBN: 0140298177 Donation: donated by the family of Wayne Levy, 2006 More info
book		Decisions and reasons : inquiry into alleged cigarette advertising during the broadcast of the 1990 Australian Grand Prix, IP/91/33, October 1991 / Australian Broadcasting Tribunal [North Sydney]: Australian Broadcasting Tribunal, October 1991. Call No: 411.213(94) AUS Author: Australian Broadcasting Tribunal Source: AT Place: [North Sydney] Publisher: Australian Broadcasting Tribunal PubDate: October 1991 PhysDes: 1 volume (various pagings) ; 30 cm Series: Public Inquiry Report Subject: ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; Australian Broadcasting Tribunal; BROADCASTING SERVICES ACT; DRUGS AND TV; LEGISLATION. AUSTRALIA Summary: A report detailing an inquiry into advertising broadcast during the 1991 Grand Prix by Nine Network and a number of regional stations, which contained imagery of cigarette branding and tobacco products. The inquiry was to determine whether these stations had breached the Broadcasting Act, which prohibits the advertising of cigarettes and tobacco products More info
book		Foreign content in television advertisements / ... prepared by ... Mervyn Smythe [North Sydney, N.S.W.]: Australian Broadcasting Tribunal, Australian Content Inquiry, 1989. Call No: 205.36(94) SMY ABT ACI "1987/8/9" Author: Smythe, Mervyn CorpAuthor: Australian Broadcasting Tribunal. Australian Content Inquiry Place: [North Sydney, N.S.W.] Publisher: Australian Broadcasting Tribunal, Australian Content Inquiry PubDate: 1989 PhysDes: 138 p. Series: Discussion Paper (Australian Broadcasting Tribunal. Australian Content Inquiry) Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA LON: abn89179232; 6500375 More info
book		From the early window to the late night show : a cross-national review of television's impact on children and adults / John P. Murray and Susan Kippax North Ryde, NSW: School of Behavioural Sciences, Macquarie University, April 1978. Call No: 412 MUR Author: Murray, John P. -- Kippax, Susan Edition: Draft Source: AT Place: North Ryde, NSW Publisher: School of Behavioural Sciences, Macquarie University PubDate: April 1978 PhysDes: 135 pages : diagrams ; 30 cm Series: Television and socialisation research reports Subject: ADVERTISING. CHILDREN; ADVERTISING. TV; AUDIENCE RECEPTION; AUDIENCE RESEARCH; AUDIENCES. TV. AUSTRALIA; CHILDREN AND TV; CHILDREN AND TV. AUSTRALIA; CHILDREN, EFFECTS OF TV ON; CHILDREN, EFFECTS OF TV ON. AUSTRALIA; EFFECTS OF TV; VIOLENCE ON TV Summary: "This paper is designed to evaluate television's influence within the social context in which the medium is used. The inclusion of context variables is important because it emphasizes the notion that television does not affect the individual in isolation, but rather, television's influence must be seen in terms of the audience member's construal of the televised message. How the audience will interpret what it views will depend not only upon the content of the programs but also on the nature of the viewer and the context in which the viewing occurs." - INTRODUCTION Notes: Draft version for comments only, prepared for Berkowitz, L. (Ed.) Advances in social psychology. New York: Academic Press -- Includes references Contents: Introduction -- Television's culture context -- Television's impact on daily life -- Impact of televised violence -- Other aspects of television's impact -- Understanding television -- Functions of Television -- Television and the "real" world -- Conclusions, implications and research priorities -- References More info
newspaper article		Goodbye to yellow brick road: nah! in Sydney Morning Herald [Business News] (3/08/2015) p.20 Call No: ADVERTISING. TV. AUSTRALIA; SUBJECT CLIPPING FILE Author: Kruger, Colin PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA Summary: Discusses investments made by Yellow Brick Road's executive chairman, Mark Bouris. More info
newspaper article		Google a scary competitor, says Ten boss in Australian Financial Review (22/06/2015) Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: McIntyre, Paul PhysDes: Clippings File Article Subject: FOXTEL; NETWORK TEN; ADVERTISING. TV. AUSTRALIA Summary: Interview with Network Ten chief Hamish McLennan, where he talks about the new Ten Network and Foxtel (Mutli Channel Network, or MCN) proposed sales partnership and how it will offer both companies pprotection from Google and Facebook, and the other commercial networks in Australia More info
newspaper article		Government considering $100m TV licence fee cuts in Australian Financial Review (1/05/2017) p.29 Call No: SUBJECT CLIPPINGS FILE; LICENCES. AUSTRALIA Author: Mason, Max PhysDes: Clippings File Article Subject: STATE AND TV. AUSTRALIA; LICENCES. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; SPORT ON TV. AUSTRALIA Summary: Rumors on the federal government's likelyhood of cutting licence fees for TV broadcasters, though this might be dependent on broadcasters reducing gambling advertising More info
book		The Gruen Transfer / by Jon Casimir Pymble, N.S.W: ABC Books, 2010. Call No: 79 GRU CAS Author: Casimir, Jon CorpAuthor: ABC Source: AT Place: Pymble, N.S.W Publisher: ABC Books PubDate: 2010 PhysDes: 287 p. ; 26 cm Subject: ADVERTISING; ADVERTISING. TV. AUSTRALIA; TELEVISION. AUSTRALIA; GRUEN TRANSFER, THE [TV] (AT, 2008) Summary: " With it's compelling, fascinating and downright gobsmacking insights into the advertising that surrounds us. The Gruen Transfer lifts the lid on the persuassion business examing how advertising works and how it works on us. " -- BOOK JACKET Notes: Includes bibliographical references (p. 286) ISBN: 9780733327872 More info
newspaper article		Ingeniously Indigenous in The Age [Traveller] (11/07/2015) p.19 Call No: SUBJECT CLIPPINGS FILE; THORNTON, WARWICK Author: - PhysDes: Clippings File Article Subject: THORNTON, WARWICK; ADVERTISING. TV. AUSTRALIA Summary: Brief interview with Indigenous Australian filmmaker Warwick Thornton, who discusses the filming of a advertisment (which he did with Brendan Fletcher) for Tourism Australia's new campaign 'Aboriginal Australia: our country is waiting for you' More info
book		Investigation. Loudness of advertisements on commercial television. report / Australian Broadcasting Authority [Sydney]: Australian Broadcasting Authority, 2002. Call No: 205.2 (94) ABA Source: AT Place: [Sydney] Publisher: Australian Broadcasting Authority PubDate: 2002 PhysDes: 38 pages ; 30 cm Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; STATE AND TV. AUSTRALIA Summary: This report discusses the issue of loudness of advertisments on commercial televison relative to adjacent programming More info
newspaper article		Kids make link between ads and sport in Saturday Age [News] (07/11/2015) p.9 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. CHILDREN Author: Moncrief, Marc PhysDes: Clippings File Article Subject: ADVERTISING. CHILDREN; ADVERTISING. TV. AUSTRALIA Summary: An article about embedded advertising and sport and the impact this has on children More info
book		The market for television in Australia / by H. Hughes, MA (Hons), PhD (Lond), FSS and M.E. Joseph, MA (Cantab), FSS, Statistician, ANZ Bank [Melbourne?]: ANZ Bank, [1956?]. Call No: 410.3 HUG Author: Hughes, H.; Joseph, M.A. Place: [Melbourne?] Publisher: ANZ Bank PubDate: [1956?] PhysDes: 16 p. ; 24 cm Subject: TELEVISION. AUSTRALIA; ADVERTISING. TV. AUSTRALIA ID2: 237 More info
newspaper article		Media buyers back combined sales in The Australian (16/06/2015) p.23 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: Davidson, Darren PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; MEDIA AUSTRALIA; FOXTEL; NETWORK TEN Summary: A merger of the Ten Network and Foxtel's sales operations [Multi Channel Network or MCN] has been proposed before the various regulators. The report states that the merger is due to the fears the networks have over the entrance of overseas online companies (Google, Facebook) within Australian TV advertising landscape More info
newspaper article		Networks' strength is attention in The Australian (5/06/2017) p.23 Author: Davidson, Darren PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIAL TV. AUSTRALIA; INTERNET AND TV. AUSTRALIA Summary: Australia's television networks should trade attention instead of the cost of reaching a thousand people, says Multi Channel Network chief executive Anthony Fitzgerald as advertisers divert bigger chunks of their budgets to digital video. Google's YouTube and Facebook have been some of the biggest beneficiaries of advertisers shifting spending from TV to chase viewers who have migrated to online video, but networks are failing to exploit the ad backlash against the tech giants, Mr Fitzgerald told Media. More info
journal article		Old debts: the unsung relationship between Australia's film and advertising industries in Studies in Australasian cinema (2008) vol.2 iss.1 p.33-45 Author: Crawford, Robert PhysDes: Article Subject: INDUSTRY, FILM. AUSTRALIA; ADVERTISING. AUSTRALIA; HISTORY OF CINEMA. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; ADVENTURES OF BARRY MCKENZIE, THE (AT, Bruce Beresford, 1972); CROCODILE DUNDEE (AT, Peter Faiman, 1986) Summary: This study surveys the relationship that has developed between Australia's advertising and film industries from the early twentieth century to the present. Throughout this period there has been a continuous exchange of skills, talent and ideas between the two industries. While the flow has been two ways, it will be argued that the advertising industry's contribution to the film industry has been greater. Australia's advertising industry functioned as a nursery for the nation's film industry, identifying and training the nation's aspiring film-makers whilst providing them with access to a large audience. The globalization of both industries has similarly reinforced this relationship, ensuring that the film industry remains indebted to its commercial cousin. -- Abstract More info
newspaper article		Opening Origin ad slots sold out in The Australian (30/05/2016) p.26 Call No: SUBJECT CLIPPINGS FILE; SPORT ON TV. AUSTRALIA Author: Mitchell, Jake PhysDes: Clippings File Article Subject: SPORT ON TV. AUSTRALIA; SPORT AND TV. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA Summary: The National Rugby League has sold its adverting for the first State of Origin match, with 30 second ad slots sold for $145,000. Discussion about the importance of marquee live sport events for networks to sell to advertisers More info
newspaper article		Pedigree forced to modify "tasteless and shameful" dog food ad after viewers about gang violence in Smart Company (05/06/2015) p.1 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: - PhysDes: Clippings File Article Subject: ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA Summary: Report on complaints lodged to the Australian Advertising Standards Board about a commercial that featured gang violence in relation to selling dog food More info
newspaper article		Programmatic advertising offers 'richer avenues' in Australian Financial Review (07/09/2015) p.37 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: Mason, Max PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; FOXTEL Summary: Discussion about the changing advertising environment, with particular focus on Programmatic advertising More info
newspaper article		Rated Gee! Killer shows 'ambushing' families in Sunday Age (12/07/2015) p.7 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING STANDARDS. AUSTRALIA Author: McMahon, Neil PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; ADVERTISING STANDARDS. AUSTRALIA; AUSTRALIAN COMMUNICATIONS AND MEDIA AUTHORITY Summary: Report on complaints to Australian Communications and Media Authority regarding advertising for M rated shows during PG and G rated programs. Quotes from Australian Council on Children and the Media, and Free TV More info
book		Report and recommendations to the Minister for the Media on the inquiry into the coverage by commercial television stations of the report of the Joint Committee on Prices entitled Prices of household soaps and detergents, and other matters / Australian Broadcasting Control Board [Melbourne]: Australian Broadcasting Control Board, 1975. Call No: 411.213(94) AUS Author: Australian Broadcasting Control Board Source: AT Place: [Melbourne] Publisher: Australian Broadcasting Control Board PubDate: 1975 PhysDes: 23 p. ; 25 cm Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIAL TV. AUSTRALIA; LEGISLATION. AUSTRALIA Summary: Report detailing an inquiry into whether any commercial television stations "refused, failed or neglected, contrary to the best interests of the public" to publicly broadcast information regarding the report by the Joint Committee on Prices Notes: Place of publication sourced from Trove More info
newspaper article		Revolution in TV ad selling in The Australian (17/06/2015) p.21 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV Author: Shields, Mike PhysDes: Clippings File Article Subject: ADVERTISING. TV; FOXTEL Summary: Detail in regards to Foxtel's advertising division, Multi Channel Network [MCN], and their push to sell TV ad space in Australia via AOL's advertising software. AOL hopes to use the software for other TV markets Notes: probable that article was first published in 'The Wall Street Journal' More info
newspaper article		Seven West warns earnings to slide but TV making comeback in The Age (03/08/2016) p.20 Call No: SUBJECT CLIPPINGS FILE; SEVEN NETWORK Author: Battersby, Lucy PhysDes: Clippings File Article Subject: SEVEN WEST MEDIA; SEVEN NETWORK; SPORT ON TV. AUSTRALIA; ADVERTISING. TV. AUSTRALIA Summary: Report on the financial results of the Seven West Media company. Mentions that Seven is happy paying large sums for premium sports broadcasting and is looking to work with other commercial broadcasters to promote television advertising Notes: same article in Canberra Times, same title and date, page 23 -- Sydney Morning Herald, Title: Seven West warns earnings to fall but TV making comeback, same date, page 21 More info
book		Snap, crackle and popular taste : the illusion of free choice in America / by Jeffrey Schrank New York: Delacorte Press, c1977. Call No: 411 SCH Author: Schrank, Jeffrey Source: US Place: New York Publisher: Delacorte Press PubDate: c1977 PhysDes: 192 p. ; 21 cm Subject: POPULAR CULTURE AND TV; POPULAR CULTURE AND TV. USA; SOCIETY AND TV; SOCIETY AND TV. USA; ADVERTISING; ADVERTISING. TV; ADVERTISING. USA; TELEVISION; PSYCHOLOGY AND THE CINEMA; USA Summary: "Snap, Crackle and Popular Taste is a witty, irreverant, and cheerfully anti-establishment book of social criticism that examines the seemingly insignificant choices made constantly in everyday life and questions how much true freedom of choice is involved." -- BOOK FLAP Notes: Includes index ISBN: 0440071542 Contents: -- introduction -- 1: there are no mass media: all we have is television -- 2: eat, drink, and be wary, for the food technologist cometh -- 3: the mechanical centaur: to drive or not to drive, that is the pseudo-choice -- advertising: the engineers of illusion -- 5: the packaged environment: illusions of quality and culture -- 6: the institution trap -- 7: mythology today -- 8: sport and the virtue of play -- More info
book		Soft soap hard sell in adland Australia / R. R. Walker Richmond, Victoria: Hutchison Group, 1979. Call No: 49(659.1) WAL Author: R. R. Walker Source: AT Place: Richmond, Victoria Publisher: Hutchison Group PubDate: 1979 PhysDes: [viii], 173 p., [16] p. of plates ; 21 cm Subject: ADVERTISING; ADVERTISING FILMS; ADVERTISING IN CINEMAS; ADVERTISING. TV; ADVERTISING. AUSTRALIA Notes: contains index ISBN: 0091352401 More info
book		The sponsor : notes on a modern potentate / Erik Barnouw New York: Oxford University Press, 1978. Call No: 411.2.009 BAR Author: Barnouw, Erik Source: US Place: New York Publisher: Oxford University Press PubDate: 1978 PhysDes: 220 pages : illustrations ; 21 cm Subject: ADVERTISING. TV; INDUSTRY, TV. USA; SOCIETY AND TV. USA Summary: "Erik Barnouw, leading historian of broadcasting in the United States, in The Sponsor confronts the touchy, far-reaching issue of how the television industry has gradually meshed itself into the needs and wishes of sponsors - influencing programming, news and documentaries, and shaping American culture, mores and politics." -Book blurb Notes: Name "M.S. Counihan" written in top right corner of first page.; "$4" sticker on front cover, "5.95" sticker on back cover ISBN: 0195026144 Contents: But first, this message... -- Part one Rise -- On the eve of the sponsor -- The first 400 -- New system -- Monopoly games -- National -- The dispossessed -- Uprising -- Two worlds -- Senator Truman -- Transition -- Qualms -- Changing the guard -- Going public -- Demographics -- Do you agree or disagree...? -- Part two Domain -- The inner fortress - the "commerical" -- The outer defences - "entertainment" -- The satrapies - "public service" -- Sphere of influence - "culture" -- Part three Prospect -- Problem: success -- The medium and the biosphere -- The new liberation -- Genie from the tube -- Jobs wanted -- The circuses -- Empires -- Fringe medium -- Notes -- Index More info
newspaper article		Square eye : partners in crime; reality bites in Sun Herald [Sydney] [TV Liftout] (01/09/2013) p.1 Call No: TITLE CLIPPINGS FILE; RECIPE TO RICHES [TV](AT, 2013-) Author: Sams, Christine PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; RECIPE TO RICHES [TV](AT, 2013-) Summary: Snippet about Ten Network show Recipe to Riches and critical discussion about the role of cross-promotion in television shows More info
book		Submission to the Australian Broadcasting Tribunal of the CAD response to the Australian Consumers' Association report on law and self-regulation of advertising 1982 : section 1 of 3 / Federation of Australian and Commercial Television Stations Sydney: Federation of Australian Commercial Television Stations, [1982?]. Call No: 411.213(94) FED v.1 Author: Federation of Australian and Commercial Television Stations Source: AT Place: Sydney Publisher: Federation of Australian Commercial Television Stations PubDate: [1982?] PhysDes: 55 pages ; 30 cm Subject: ADVERTISING. CHILDREN; ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; Australian Broadcasting Tribunal; FEDERATION OF AUSTRALIAN COMMERCIAL TELEVISION STATIONS; GOVERNMENT CONTROL, TV. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; LEGISLATION. AUSTRALIA Summary: Report by the Federation of Australian Commercial Television Stations in which they claim that the report released by the Australian Consumers' Association on law and self regulation in advertising was inaccurate and based on flawed methodology Notes: Section 1 of 3, other 2 sections also held by the collection More info
book		Submission to the Australian Broadcasting Tribunal of the CAD response to the Australian Consumers' Association report on law and self-regulation of advertising 1982 : section 2 of 3 / Federation of Australian and Commercial Television Stations Sydney: Federation of Australian and Commercial Television Stations, [1982?]. Call No: 411.213(94) FED v.2 Author: Federation of Australian and Commercial Television Stations Source: AT Place: Sydney Publisher: Federation of Australian and Commercial Television Stations PubDate: [1982?] PhysDes: 1 volume (various pagings) ; 30 cm Subject: ADVERTISING. CHILDREN; ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; Australian Broadcasting Tribunal; FEDERATION OF AUSTRALIAN COMMERCIAL TELEVISION STATIONS; GOVERNMENT CONTROL, TV. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; LEGISLATION. AUSTRALIA Summary: Report by the Federation of Australian Commercial Television Stations in which they claim that the report released by the Australian Consumers' Association on law and self regulation in advertising was inaccurate and based on flawed methodology. This volume includes all of the submissions to FACTS from various bodies Notes: Section 2 of 3, other 2 sections also held by the collection More info
book		Submission to the Australian Broadcasting Tribunal of the CAD response to the Australian Consumers' Association report on law and self-regulation of advertising 1982 : Section 3 of 3 / Federation of Australian and Commercial Television Stations Sydney: Federation of Australian and Commercial Television Stations, [1982?]. Call No: 411.213(94) FED v.3 Author: Federation of Australian and Commercial Television Stations Place: Sydney Publisher: Federation of Australian and Commercial Television Stations PubDate: [1982?] PhysDes: 1 volume (various pagings) ; 30 cm Subject: ADVERTISING. CHILDREN; ADVERTISING STANDARDS. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; Australian Broadcasting Tribunal; FEDERATION OF AUSTRALIAN COMMERCIAL TELEVISION STATIONS; GOVERNMENT CONTROL, TV. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; LEGISLATION. AUSTRALIA Summary: Report by the Federation of Australian Commercial Television Stations in which they claim that the report released by the Australian Consumers' Association on law and self regulation in advertising was inaccurate and based on flawed methodology Notes: Section 3 of 3, other 2 sections also held by the collection More info
network ten		Ten takes brunt of TV tune out in The Australian (21/10/2016) p.19 Call No: SUBJECT CLIPPINGS FILE; NETWORK TEN Author: Mitchell, Jake PhysDes: Clippings Subject: NETWORK TEN; ADVERTISING. TV. AUSTRALIA Summary: Report on the losses by the Ten Network due to its low rating shows and the tough market to attract advertisers More info
newspaper article		TubeMogul to automate sales in The Australian [Business News] (24/03/2015) p.21 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: Sinlcair, Lara PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; TUBEMOGUL; ADAPTV Summary: New method of planning and purchasing advertising for the television, online, and mobile environments is being launched in mid-2015 by the company TubeMogul. More info
newspaper article		TV shows 'not at our best': Worner in The Australian (01/12/2016) p.252 Call No: SUBJECT CLIPPINGS FILE; THINKTV Author: Mitchell, Jake PhysDes: Clippings File Article Subject: COMMERCIAL TV. AUSTRALIA; COMMERCIALS, TV. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; THINKTV Summary: Report on the commercial TV industry body ThinkTV and their efforts to promote the value of advertising on Australian TV and their dislike of internet based advertising. Quotes from Seven West Media, Foxtel, Nine Entertainment More info
book		TV trends 1998 / ACNielsen [Sydney]: [Nielsen in association with B& T Weekly], 1998. Call No: 410.3(94) ACN CorpAuthor: ACNielsen Media Source: AT Place: [Sydney] Publisher: [Nielsen in association with B& T Weekly] PubDate: 1998 PhysDes: 27 pages : colour illustrations ; 30 cm Series: TV trends Subject: ADVERTISING. TV. AUSTRALIA; AUDIENCE RECEPTION. AUSTRALIA; AUDIENCE RESEARCH. AUSTRALIA; BROADCASTING. AUSTRALIA; ECONOMICS AND TV. AUSTRALIA; INDUSTRY, TV. AUSTRALIA; INTERNET AND TV. AUSTRALIA; RATINGS. AUSTRALIA; TELEVISION. AUSTRALIA Summary: "The 1998 TV Trends again looks at the free-to-air TV market and at general viewing habits as well as free-to-air Network Shares and the Top Programmes of 1997." - INTERIOR COVER Notes: Publication information sourced from Trove Contents: The Australian television market -- People meter coverage -- viewing trends -- TV and VCR ownership -- Games and computers -- The Internet -- Network shares -- Top rating programmes -- Television advertising More info
newspaper article		TV tunes in to online feedback in The Australian (22/06/2015) p.28 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: Davidson, Darren PhysDes: Clippings File Article Subject: FOXTEL; NETWORK TEN; ADVERTISING. TV. AUSTRALIA Summary: Report on the proposed merger of the Ten Network and Foxtel's [Multi Channel Network or MCN] sales departments as a way to counter the presence on Australian TV of global online companies like Facebook and Google, as well as becoming a stronger competitor to the Seven and Nine Networks advertising departments. The proposed merger would see Foxtel gaining a 15 percent stake in the Ten Network (subject to regulatory approval) More info
newspaper article		Using TV ads to sell ads for TV in Sydney Morning Herald (02/12/2016) p.21 Call No: SUBJECT CLIPPINGS FILE; THINKTV Author: Battersby, Lucy PhysDes: Clippings File Article Subject: COMMERCIALS, TV. AUSTRALIA; ADVERTISING. TV. AUSTRALIA; THINKTV Summary: Report on ThinkTV, the Australian commercial TV industry body that is promoting the benefits of advertising on television instead of the internet Notes: similar article in the Canberra Times p. 40, More info
book		Watching television : a Pantheon guide to popular culture / Todd Gitlin, editor New York: Pantheon Books, 1986. Call No: 63 GIT Author: Gitlin, Todd Edition: 1st ed Place: New York Publisher: Pantheon Books PubDate: 1986 PhysDes: vi, 248 p. ; 24 cm Subject: TELEVISION; NEWS PROGRAMMES; SOAP OPERAS; CHILDREN, PROGRAMMES FOR; PROMOTIONAL VIDEOS; MIAMI VICE [TV] (US, 1984-90); ADVERTISING. TV Notes: Bibliography: p. [229]-246 ISBN: 039454496X : $19.95; 0394746511 (pbk.) LON: 86012254; 4568674 More info
advertising.tv.australia		Wiltshire pushes for bespoke ad breaks in Australian Financial Review [Marketing & Media] (02/11/2015) p.29 Call No: SUBJET CLIPPINGS FILE; ADVERTISING.TV.AUSTRALIA Author: Mason, Max - White, Dominic PhysDes: Clippings Subject: ADVERTISING. TV. AUSTRALIA; NINE NETWORK Summary: Article discusses the possibility of customizing ad breaks to viewers consumption patterns in the future. More info
book		Window to the future : the golden age of television marketing and advertising / by Steve Kosareff San Francisco CA: Chronicle Books, c2005. Call No: 71(73)(084) KOS Author: Kosareff, Steve Source: US Place: San Francisco CA Publisher: Chronicle Books PubDate: c2005 PhysDes: 176 p. : ill. (chiefly col.) ; 28 cm Subject: HISTORY OF TV; HISTORY OF TV. US; BROADCASTING. US; ADVERTISING. TV; ADVERTISING. USA Summary: "As mass-manufacturing made television sets affordable after World War II, the TV was on its way to being the ubiquitous home appliance it is today. But when TV sets were still a luxurious novelty, their manufacturers introduced the public to the new medium by emphasizing its most glamorous, comforting, and futuristic aspects. Window to the Future collects more than 150 print advertisements, magazine covers, and brochure and catalog images to bring the golden age of television advertising and marketing to light. In amusingly prescient displays of the TV serving as furniture, posh appliance, part centerpiece, news and entertainment purveyor, and even beloved member of the family, these hyperbolic images and appeals reflect the many ways that the hungry populace would ultimately find to desire the devices. Dapper couples hosting cocktail hour in front of their new b&w console, spellbound children and their leisure-enabled parents, and plentiful celebrity sponsors all lent their charm to sell sets. Idealized visions of futuristic houses always found a way to feature the television at their centers, and entertainment, food, and alcohol found the sales medium of their dreams in the 1950s to the 1970s. But what television really ended up selling best was the lifestyle it afforded; an idealized picture of a world that could not live without it. Window to the future is a nostalgic look at the wonder years of television's youthful innocence. " -- BOOK JACKET ISBN: 0811846326 Contents: -- Introduction -- Chapter One: Television Fantastique - Even Without a Set to Watch -- Chapter Two: Television Opportune - A World Wide Open -- Chapter Three: All I Want for Christmas Is... -- Chapter Four: Television Blazon - Color in a Black-and-White World -- Chapter Five: Television Ballyhoo - The Medium on a Fishhook -- Chapter Six: Television Intoxicant -- Chapter Seven: Television Celebrity - On the Big Screen but in Front of the Little Screen -- Chapter Eight: Television Imprint - Mother's Little Helper -- acknowledgments -- More info
newspaper article		Would you like a job in TV with that? in Sunday Telegraph [General News] (5/4/2015) p.40 Call No: SUBJECT CLIPPINGS FILE; ADVERTISING. TV. AUSTRALIA Author: Harris, Amy PhysDes: Clippings File Article Subject: ADVERTISING. TV. AUSTRALIA Summary: The business expansion of the infomercials and advertorials in morning TV More info

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